It’s about your attitude.
Like us, many women are celebrating their natural beauty and appreciate how good they still look.
We may be older, but we’re wiser and definitely still got it – we’re not about to give in to gravity or time.
It’s time we have something just for us.
We want to keep looking great, but a few things have changed.
The products from our youth aren’t doing the job anymore and we can’t find a beauty brand with the skincare and makeup products we really need and want.
We want to celebrate our beauty.
We’re gorgeous, strong, sexy, confident women, and want to look as awesome as possible as long as possible. We’re tired of using yesterday’s products...or even our daughter’s brands.
We’re done sharing.
It’s yours. It’s ours. It’s MYNE.
Our development team is pro-age and anti-status quo. We’re going through the same changes as you and our goal is to make age-proud skin look great, while inspiring women to feel their best.
“The inspiration for MYNE came from my own life.”
For over 30 years, I've helped create some of the world's most iconic makeup and skincare products. You know the brands: Estée Lauder, Prescriptives, Laura Mercier, Aveda, RéVive Skincare and many more.
Like so many women in their prime, I feel great for my age and felt it's time we had our own brand featuring everything we need and want right now.
So, at the powerful age of 50-something I've created a perfectly focused beauty brand for women my age because My Youth Never Ends. With MYNE Beauty, we can all feel young and gorgeous and embrace this amazing new era together.
Liz Martin, Founder
mom/wife/daughter, product innovation guru, crazy gardener
